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| TELEVISION | ||||
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| Hanes |  |
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| This was one of our first production assignments and features probably one of the most familiar faces in advertising...MJ himself. The spot is a memorable one and ended up becoming quite popular. Today, it would no doubt end up be on Utube. | ||||
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| Lexington State Bank | |
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| From Michael Jordan to real people. For this client, we used actual Lexington State Bank customers in a testimonial format. We had the opportunity to write, produce and direct this series of spots which makes them a good example of how we can take a traditional format and make it something worth watching. We think the quality clearly stands out and holds up against many other national productions. | ||||
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| High Point Regional Hospital - Doctors | |
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| Representing a complete rebranding effort, this series of spots is another good example of our process in action. For this series of spots we conceived, wrote, produced, directed and edited everything helping raise awareness and reposition the hospital against its larger rivals. The "red ring " in the series represents the "Total Care" patients receive and was carried through to print and web executions as well. | ||||
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| High Point Regional Hospital - Patients | |
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| This campaign showed the other side to the "Total Care" equation - the patients. Shot over several days, the spots show what "Total Care" means and how it affects people's lives. Once again, H2 played a major role in bringing the spots to life by handling the writing, producing, directing and editing duties. | ||||
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| Stren Fishing Line | |
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Another national campaign in which H2 had the production credits. Shot over a series of 3 days, these humorous spots feature national fishing world record holders being tormented by angry fish who can't stand that they use Stren fishing line. They were shot in an X-files type of style with dramatic lighting and heavy blacks. |
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| Jefferson Pilot Insurance Company | |
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| Sharing the production and writing credits on this series of spots, they is a good example of our collaborative abilities. The spots are beautifully shot and were very effective in upgrading the image of a company perceived as older and not as current as its modern rivals. | ||||
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| Salvation Army | |
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| Talk about "writing to a budget"... these were a series of pro bono spots we shot on film in order to help the Salvation Army gain awareness. We are credited with writing, production, directing and editing duties on these and they are designed to show that sometimes even things discarded as trash can be seen seen in an entirely new light. | ||||
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| The Society Fighting Blindness | |
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| This spot was pro bono project for The Society Fighting Blindness. It's a nice concept and extended into print and radio as well. We are credited with concept and writing duties on this spot. We enjoy doing pro bono projects that ultimately give back to the community. | ||||
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| Primo Water | |
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| This spot is a good example of a Direct Response type of television spot for which we are credited with, producing, directing and editing. What you can't see in the spot is that it was actually shot during a driving tropical storm but made to look like a sunny day. How's that for lighting! | ||||
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| Golf Holiday | |
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| Humorous spots. These commercials were created to promote the thousands of courses to choose from at Myrtle Beach, South Carolina -- a fact that caused the character we created many problems. From not being able to make up his mind, to finally moving from the driving range to a real course, sometimes having too many choices can cause issues. | ||||
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| Atlantic Telephone | |
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| This is another good example of "writing and producing to a budget". This humorous campaign was created to promote special telephone rates and was done using animation and stock photos to help stretch the budget. | ||||
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| Volvo Trucks Video | |
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| This was a video we did for Volvo Trucks shot right here in North Carolina. They were introducing a new truck and we helped them put together this video to highlight the truck and its features. | ||||
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| Camden Hall Furniture Video | |
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| This was a furniture video we did for Camden Hall Furniture a division of Lexington Furniture. The video introduces the new line to retailers. | ||||
LATEST WORK |
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BusinessMODERN Website & Branding
MUSE Residential
ClearChoice Energy Website & Branding
Dale Folwell For NC Treasurer Website
New High Point Regional Hospital Television
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