Humor can be a very effective tool and these spots deliver.The character we created helped raise awareness that Myrtle Beach has numerous golf choices and did it in a way that created buzz.
Another funny spot in the campaign. There were also 30 second versions but the 60's really let the talent be silly with the role. The spots were shot in a day down in Myrtle Beach and were a departure from traditional travel and tourism commercials by cutting through the clutter quite effectively.